You may be the digital marketer, blogger, affiliate marketer, entrepreneur, social media marketer, email marketer, etc., you will be using few tools based on your business needs. In this article, I will be reviewing the short online course “Zapier Mastery” from Digital Deepak.
Lesson 01 – An Introduction to Zapier and this Course
Deepak starts by giving overview of this tool. He cites how you can use Zapier. He advises us to try ourself by signing up for Zapier trial version. Yes, you cannot learn Zapier tool just by watching the lesson, that is why Deepak advised to practice simultaneously by watching his tutorial.
Lesson 02 – Who Should Use Zapier?
Deepak shared who can use Zapier tool. Especially for digital marketer, bloggers, online entrepreneurs, affiliate marketers. Next, he explained the structure of the course. This tutorial tell who should use Zapier and Why they should use Zapier.
Lesson 03 – Understanding Zapier Pricing Plans
This tutorial has small calculation and gives you idea on which plan you should take. Zapier has few pricing plans. Depending on your usage, you can choose Zapier plan. Deepak suggested to take team plan to save cost. Pricing depends on the number of zaps and tasks you utilise in your plan. Deepak clears what is Zap and What is Task in this tutorial. He does this calculation in Google Spreadsheet to make you understand even more clearly.
Lesson 4: When not to use Zapier
This video tell when not to use Zapier tool. So that you can save more zaps and tasks to save your money. This tutorial gives clear idea on When you should use Zapier.
Lesson 5: What is a Webhook?
This is the last lesson in the introduction module. Deepak shared theory behind Webhook and how to pull it from the Zapier and other marketing tools to automate the tasks.
Lesson 6: Send Data from Landing Page to Google Sheets
From 6th lesson, Deepak did tutorials on real time use cases for digital marketers. This is the first practical lesson in the course on how Zapier connect 2 different apps and process the data. Deepak shown how he connected his landing page leads to Google Sheets in the backend by Zapier.
Lesson 7 – Send Data from Blog Exit Popup to Google Sheets
Again this video also sends data to Google Sheets only. But the source is different. Here we are collecting the leads from the exit popup and integrating with Google Sheets. In this tutorial you will learn how to track the source of your leads. So that you can measure from which source you are getting more leads.
Lesson 8 – Multi-step Zaps
By this video, you will be knowing What is Zap and What is task in Zapier tool. This particular tutorial explains you to create multi-step Zaps. This is little advanced lesson.
Lesson 09 – Capturing Data from Payment Gateway and Using Filters
I think, this is the most advanced lesson. Deepak explained how you can take data from the payment gateway by using Zapier webhooks and pass it to the Google Sheets. He also explained another Zapier advanced option called Filters. Multi-step Zaps are also the advanced concept. By using filters in Zapier you will reduce the tasks in Zapier, so that you will save your zaps.
When customer purchases a product, you can send thank you email automatically from email marketing tool. Zapier connects your email marketing tool and payment gateway by Zapier webhooks. Deepak shown his 100 day blogging course sales and email automation practically.
Lesson 11 – How to Send SMS and Use Webhooks in Action Step
In this lesson, Deepak shown how to send automated transactional SMS to our customers when they buy products from us. He shown by integrating Instamojo and SMS horizon (bulk SMS service provider). Zapier helps in connecting this kind of any 2 different applications. Deepak explained it very clearly.
Lesson 12: How to Create an Affiliate Program with Zapier
This is my favourite lesson in entire course. In this lesson, Deepak gave a very simple solution to create and manage transparent affiliate program for small businesses by Zapier. He shown how he manages his affiliates by using Zapier.
Lesson 13 – How to Update Google Sheet Rows with a Search Step
I think, this is the next level advanced lesson. Deepak shown how to track our user actions by using Zapier. Deepak shown how to send data to Google sheets using Zapier when user completes lesson 1 (action) of his Digital Marketing Course.
Digital John’s Overall Rating – 4 out of 5
Right now the course is priced at Rs.4999. But if you buy from this link, you will get this course at just Rs.1999
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One of the top 5 digital marketing bloggers in India. Graduated from Vanguard Business School and working as a Digital Marketing Manager now. Interested in Digital Marketing, Technology & Marketing Automation. He does blogging (video & articles) in Telugu language